Campaign Launch: “Digital Detox – Unplug to Reconnect”

A Canada-Wide Call to Reduce Screen Time and Reclaim Real Life

Across Canada, teenagers and young adults are spending more time online than ever before. Whether it’s TikTok trends in Toronto, gaming in Calgary, or Snapchat streaks in St. John’s, digital dependency is rising—and it’s taking a toll.

Recent studies show Canadian youth spend an average of 7–9 hours daily on screens, not including school or work. Experts are linking this overuse to increased anxiety, poor sleep, weakened attention spans, and a decline in meaningful social interactions. Parents, educators, and health professionals across the country are raising concerns—but so far, real action has been limited.

That’s why Back4Good.ca – Talent for Canada is proud to launch a powerful new campaign:

🌿 

Digital Detox – Unplug to Reconnect

This initiative invites young Canadians to take time away from constant scrolling and re-engage with the real world. Whether it’s through nature, creativity, volunteering, or offline friendships, this campaign is about balance—and building healthier, happier habits.

🇨🇦 Our Canadian Campaign Includes:

• “No-Scroll Nights” and “Weekend Wind-Downs” for schools and colleges.
• Youth-led workshops hosted in partnership with mental health advocates and educators.
• Local challenges encouraging time outdoors, community activities, and in-person connection.
• Story-sharing from young Canadians who are choosing to live more mindfully, one digital detox at a time.

📣 Why This Matters Now:

In a post-pandemic world, screen time has surged. But the cost of unchecked digital dependency is becoming clearer every day. From Vancouver to Halifax, Canadian youth deserve the support and structure to reclaim time, focus, and wellbeing.

This campaign is proudly powered by Back4Good.ca, a trusted Canadian talent and wellness brand supporting communities, schools, and employers nationwide.

📩 Join the Movement

For school participation, media partnerships, or community collaborations:

📧 info@back4good.ca

🌐 www.back4good.ca

Let’s empower Canada’s youth to log off—and live fully.

#DigitalDetoxCanada #UnplugToReconnect